Account-based programsdoris@targetmatrix.co
TargetMatrixAccount-based programs
Account-based programs

Account-based programs for ABM teams.

TargetMatrix runs coordinated account-based programs for ABM teams. Work is researched by people and delivered in the format your team already uses.

Qualification rulesExample
BudgetOwner identified
TimingActive within two quarters
RoleDecision-maker or influencer
NeedStated problem we can solve
FitCompany size, industry, region
Agreed with sales before launch
What we do

Ways we build pipeline

TargetMatrix is a account-based marketing agency working with ABM teams. Each service can run on its own or together.

01

Account-based programs

Coordinated outreach to a named account list.

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02

Intent and research signals

Find accounts that are already looking.

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03

Technographic data

Know which technology a company runs.

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04

SQL qualification

Sales-qualified leads your reps can act on.

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Process

From brief to results

01

Brief

Your offer, best customers and what qualified means.

02

Build

Target accounts and contacts researched and checked.

03

Launch

Outreach goes live with agreed messaging.

04

Hand over

Qualified leads and meetings, with notes.

How we work

What you can expect

Simple rules we follow on every engagement.

Researched by people

Every list is checked by a researcher before anyone is contacted.

Clear reporting

You see what was sent, who replied and what happened next.

No long lock-ins

Programs run month to month once the first phase is complete.

Who we work with

Teams we support

ABM teamsRevenue operationsAccount executivesFounders
FAQ

Common questions

What counts as a qualified lead?

We agree that with you before starting: typically role, company fit, need and timing. Anything that doesn't meet it isn't passed on.

How do you contact prospects?

Mainly personal email, with phone and LinkedIn where it suits the audience. Every message includes a simple way to opt out.

Can you work with our CRM?

Yes. Leads can be delivered into most CRMs or as files with the fields you use.

Have a target in mind?

Send a short brief and a person will reply with ideas and next steps.

Contact TargetMatrix